IST insights

Most companies noted that data residency and governance, along with industry-specific regulations were their major discouragement while considering a cloud-based solution. With the growing number [...]

Various customer engagement centers within the region have increased their adoption of cloud-based solutions which enables them to move from a Capex to Opex business environment. Cloud-based [...]

In order to improve customer experience and operational efficiencies, contact centers are increasingly blending AI with the cloud where both machines and humans are working together for a better [...]

Organizations in the Middle East are increasingly investing in technology to gain an advantage in an increasingly competitive environment, adopting structured and results-oriented digital plans [...]

It’s a known fact that Customer Experience (CX) is the new battlefield for today’s digitally savvy customers. Rival products and Services can be copied easily within six months, but good customer [...]